I’m sure everybody would like to be able to claim that they could live without technology. I know I would, but quite honestly a day without my phone would probably prove a serious challenge. No instant access to the Internet to Google who ‘that actor in that film’ was, or to check Facebook pointlessly, just in case something mildly interesting has happened for once.
Are we becoming too dependent on technology, or are companies causing this dependency? Constant progression in the technological world means we’re constantly seeking an improved version to what we already have. Clearly, we don’t NEED what they’re offering in this progression as we’ve lived for years before without, say, Apple’s ever-so-pointless Siri. Yet, we as consumers get sucked in and decide such features are essential; that we could never go back.
But are companies now taking this too far? I would certainly say they are. Samsung’s new bendy smartphone, as shown off at the Consumer Electronics Show 2013, has got to be a step too far. For years we’ve lived with stable, rigid screens, but here we have a company shoving something completely new and unnecessary in our faces. Yet again, eventually we’ll fall for it and see it as a necessity, just as mobile Internet did.
At the end of the day, we’re all a little bit powerless to technology, and companies absolutely know this.